NAPA AUTO PARTS
THE CLIENT
As the local advertising agency for NAPA Auto Parts, OWA supports 20+ distribution centers and 600+ locally-owned stores with strategic, multi-channel campaigns that generate millions of monthly impressions.
Our work spans paid social, display, geo-fencing, YouTube, OTT, radio, direct mail, and more, aligned with national promotions and tailored to local markets. From single-store campaigns to multi-region rollouts, we’ve kept pace with the ever-changing aftermarket industry with bold, innovative consumer and B2B marketing.
THE SERVICES
Digital
Web
Media Buying
Public Relations
Event Strategy